Facts, Figures & the Future is the monthly e-publication focused on delivering the latest consumer data and trend information to members of the Food Marketing Institute and clients of ACNielsen. Facts, Figures & the Future is published by The Lempert Report/Consumer Insight, Inc. and is sponsored by the Food Marketing Institute and ACNielsen
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F3 2007 Masthead - Updated
November 2008
Health & Wellness: How Do They Manifest in Shopping and Buying Behavior?

Health & Wellness: How Do They Manifest in Shopping and Buying Behavior? In early 2008, Natural Marketing Institute (NMI) and The Nielsen Company announced an agreement to provide in-depth insights into NMI's LOHAS (lifestyles of health and sustainability) consumer segmentation model and expertise with linkage to Nielsen Consumer Panel Services. We are pleased to announce that our agreement has been expanded to include NMI's health & wellness segmentation model and expertise. read more
Food Retailers Buoyant in Economic Rough Seas

Food Retailers Buoyant in Economic Rough Seas The state of the economy is the talk of the town. Only the presidential race rivaled economic updates for the nation's media spotlight. The deepening financial crisis has consumers worried about job loss, house values, retirement money and the list goes on. Consumer confidence dipped to its lowest level on record as Americans reacted with growing pessimism to financial uncertainty. While the food retailing industry is certainly better positioned than for example the car or even the restaurant industry, we're not insulated from the overall economy by any means. read more
Turkey glory goes to (fresh) breasts, (frozen) burgers

Turkey glory goes to (fresh) breasts, (frozen) burgers Fame isn't always what it's cracked up to be. And it can be short-lived if you're just too hot to trot.

Ask the turkey, who basks in his glory all year long as the Thanksgiving icon, but loses his head and basks mainly in broth and spices on the actual holiday. It's an inglorious end steeped in giveaways and discounts, as retailers lure shoppers to their stores to build total volume in the weeks preceding Thanksgiving family feasts. read more
Promotions drive 35% of storewide sales, more at the holidays

Promotions drive 35% of storewide sales, more at the holidays The past year has been harsher than most with respect to manufacturers' gasoline and ingredients cost increases, and the subsequent price hikes that CPG passed along to retailers and consumers. Though cries for relief might be answered soon due to fallen oil prices, some key strategic questions remain around trade promotions, the coveted source of retailer allowances and engine of impulse sales.

Have trade promotions been derailed in the midst of economic turmoil, as brand makers scrambled to protect their margins? Have retailer expectations changed, and has that affected their performance compliance rates? Have shoppers become more desperate for savings, and more willing to trial promoted brands for the sake of their wallets? The numbers that follow suggest some of these answers. read more
TLRTV: the President, Climate & Crops and Chocolate

TLRTV: the President, Climate & Crops and Chocolate This week, The Lempert Report's 5 minute trendcast looks at how our new President is likely to impact the food world as well as $5 menus, Climate & Crops and the New York Chocolate Show. For a unique perspective on the food world check out our weekly feature columns: Health & Wellness, Food Sense, XtremeRetail, Economy & Spending, Behind the Shelves, Facts, Figures & the Future and Storm Exchange.
Stuffing sales decline at Thanksgiving, year-round

Stuffing sales decline at Thanksgiving, year-round Sales patterns of stuffing don't conform to the bullishness of turkey at Thanksgiving time or year-round, and that begs the question why. An accelerated category downturn over the past two November holiday periods and over the 52 weeks ended September 6, 2008, suggests an emerging reason for this partial breakup of a classic pairing.

The cause, F3 suspects, is a shopper savings strategy in this poor economy to buy less of non-staple categories. read more
Popcorn (popped) gains from healthy profile

Popcorn (popped) gains from healthy profile Popcorn, said to be a native food of the American Indian that was shared at the first Thanksgiving, has had its ups and downs in turbulent economies this past century. A popular street treat from the 1890s on, this food sold well in the Depression era because at 5 or 10 cents a bag, it was a luxury even beleaguered families could afford.

Domestic popcorn consumption tripled again during World War II when sugar was sent overseas to the troops, and less candy was available at home, according to the Popcorn Board. read more
Price sensitivity pressures OTC manufacturers

Pharmacists are proud to say—and studies back them up—that U.S. consumers overwhelmingly abide by their recommendations at the OTC (over-the-counter remedies) shelf. Their expertise undeniably helps shoppers avoid therapeutic errors and properly decide which accessible OTCs to select from multiple brand and store-brand alternatives.
OTC aisles are popular in food, drug and mass merchandiser stores, especially since 47 million Americans who lack health insurance (plus many others) think of self-care as their only reasonable economic alternative. read more
Boomers, middle class drive global growth

Boomers, middle class drive global growth Ideas that might spur shoppers to buy and help ease an imminent U.S. recession could be building track records elsewhere in the world, and could be ripe to pluck and apply here.

Equally important, CPG manufacturers and retailers seek insights on where their own global growth opportunities may lie—both as a path to potentially lucrative markets, and as a hedge against over-reliance on our domestic economy. read more
Channel Watch Update: Weaker Performance as Economy Stalls

Rising gas prices, inflation across a number of fast moving consumer goods categories, and the financial crisis are having a tremendous impact on how U.S. consumers shop. Comparing changes in channel shopping trips and average per-trip basket rings during the 3rd quarter of 2008 versus year ago, total outlet trips were down 1.4% and average basket rings were up 3.3%. read more
Phil Lempert - Editor
Welcome Mr. President

What Barack Obama's election will most likely mean for the food world?

  • Farmers will survive and prosper. And we are talking about small farmers. His initiatives include establishing a new program to identify the next generation of farmers and ranchers, development of the needed skills and a tax incentive to bring new farmers into agriculture and help them afford their first farm. read more
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    The Food Retailing Industry Speaks 2008

    The Food Retailing Industry Speaks 2008
    FMI's Speaks is the annual state of the industry report — a must-have for everyone in the food industry. The report reviews important market trends affecting food retailing and evaluates the industry's performance in sales, profits, margins and a wide variety of productivity measures. Click here for more information.
    Food, Nutrition & Science

    Food, Nutrition & Science
    We've just launched a brand new monthly newsletter: Food, Nutrition, & Science from The Lempert Report.

    Our mission is to provide retailers and brands with the latest food news and the tools needed to better serve and empower our shoppers to make the best food choices possible. Each issue will contain interviews with leading researchers, nutritionists and trend setters. read more
    Shopping for Health 2008

    Shopping for Health 2008
    This report examines shoppers' interest and attitudes, as well as in-store activities, regarding health and nutritional concerns and the ways in which these play out in purchase decisions at the grocery store. Click here for more information.
    U.S. Grocery Shopper Trends 2008

    U.S. Grocery Shopper Trends 2008
    FMI's best-selling report, U.S. Grocery Shopper Trends, is the industry source for data and knowledge of the grocery shopper to gain an in-depth understanding the role of food and nutrition in today's society. Click here for more information. read more
    The Power of Meat 2008

    The Power of Meat 2008
    An in-depth look at meat consumption, selection, marketing and purchasing patterns through the shopper's eyes. To obtain your copy of The Power of Meat 2008 or other FMI research and education materials, please visit www.fmi.org/store/

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